That's why some of the chants (or most of them) at the torchlight rally were good, IMO. There was no "heil Hitler" stuff that I heard (and I say this as someone with a copy of Mein Kampf handy). What seemed most audible was:
"You will not replace us!"
"White lives matter!"
Those, IMO, are good slogans. The opposition is inevitably going to come off looking like they want to replace whites (which they do) and that they believe white lives don't matter (which is also the belief of our enemies).
Those slogans draw attention to things that normies, or the almost-woke, will respond to. They don't have any political baggage -- they aren't Nazi or Confederate, they're just powerful, short, truthful rhetoric.